India shops on Amazon this festive season; hundreds of small and local sellers become lakhpatis
October, 2022, Bangalore: Amazon announced today that its month-long Great Indian Festival (GIF) 2022 has seen the largest-ever shopping celebration for its sellers and brand partners on Amazon.in, bringing joy to millions of customers across the country. GIF 2022 started at midnight of Sep 22nd with Prime Early Access and went live for all customers on Sep 23. Customers loved crores of product selection from sellers on Amazon.in including unique products from lakhs of Small and Medium Businesses (SMBs)
“We are deeply humbled to serve customers and enable sellers across Bharat this festive season. Small and medium businesses, startups, artisans, and women entrepreneurs offered a wide selection of products to our customers across India. We are delighted by the increase in new Prime member sign-ups this festive season especially from tier 2-3 cities, and customers continue to reinforce their trust on Amazon as their preferred online shopping destination. This year for Amazon Great Indian Festival our customers echoed ‘Amazon se liya’,” said Manish Tiwary, Country Manager, Amazon India.
Every year, tens and thousands of associates and partners across our Fulfilment Centers, Sortation Centers and Delivery Stations prepare for the Great Indian Festival. Our Fulfilment Centers, across 15 states provide 43 Mn cubic ft of storage space for seller inventory, we have Sortation Centers across 19 states and over 1950 Amazon operated and partner delivery stations that are gearing up for the festive season, along with 28,000 I have Space partners and thousands of Flex partners ready to deliver smiles to customers across the country. Amazon India has recently strengthened its operational engagement with the Indian Railways, with more than 325 inter-city transportation lanes for the movement of customer packages. This is a 5X increase in railway lanes since it began working with the Indian Railways in 2019 and is one of the enablers for the company to offer 1-day and 2-day delivery promises to customers in the hinterlands of the country. With this expansion, Amazon India now ferries customer packages with the Indian Railways to cities in Maharashtra such as Nanded, Ratnagiri, Kolhapur, and Aurangabad among others.